FARAH X MARTIN PARR

For the release of their High Summer 2018 Collection Iconic menswear brand Farah have teamed up with celebrated British photographer Martin Parr.

To celebrate the arrival of the British Summertime Martin Parr and Farah took a trip to Broadstairs to shoot the new collection with some quintessential British backdrops. Running alongside the shoot is a range of Summer ready wardrobe upgrades with a selection of styles encompassing all things holiday with fun floral prints, bright stripes and bold colours. Both Parr's works and Farah's identity are strongly connected to the youth culture and suburban narrative, the collaboration examines this common ground to create a unique series of photographs and limited edition products. There are also two limited-edition products which feature one of Martin Parr’s iconic images on them. The T-shirt and Hoodie is available now whilst stocks lasts.

Ideal for updating your poolside style the latest Summer collection includes a range of swimshorts, open neck short sleeve shirts and bold printed T-Shirts.

Take a closer look at the latest releases from Farah Menswear and shop the full collection In-store and Online Now. In these images I am wearing “The Steen Slim Short Sleeve Shirt” and “The Factory Multi Crew T-Shirt” from the collection.

Offer: 20% Off for a limited time only - with discount code

Starts: 05/06/2018

Ends: 20/06/2018

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